Oct 2, 2009


ASIA Sports Conference will be held in Kuala Lumpur from November 23-25th, click here for details. They have lined up some good speakers, even though I feel some of the Malaysians who have done well at the International scene should have been given an opportunity. Maybe it's never to late to include Datuk Sri Paul Mony Samuel, Datuk Peter Velappan and Windsor John in this event which is of International Status. Personally I think no one in Asia would come close to these people. They experiences in FIFA and the World Cup is beyond explanation.

Former Malay Mail editor Datuk Fauzi Omar should also be included in the panel to discuss topics on Media and Sports, former NST Sports Editor Lazarus Rokk who is also a FIFA instructur and George Das former AIPS General Secretary can be considered to share their valuable experiences.

ASIA SPORTS 2009 boasts an exciting line-up of speakers including:

HRH Prince Tunku Imran
IOC Member
President of the Olympic Council of Malaysia

Mohamed bin Hammam
President, Asian Football Confederation
Executive Committee Member, FIFA

Yong-Suk Shin
Vice-President of the Olympic Council of Asia
External Affairs Chairman, 2014 Incheon Asian Games Organising Committee

Y.Bhg. Dato' Nik Mahmud bin Nik Yusof
Sports Commissioner, Malaysian Ministry of Youth and Sports

David Tyler
Managing Director Business Affairs, TEAM Marketing

Ms Becky Wang
Deputy General Secretary and Director of International Relations Department, Chinese Football Association

Michael Palmer, MP
Head - Sports and Media, Partner - Civil and Commercial Litigation, Harry Elias Partnership
Executive Board Member of the Singapore Youth Olympic Games Organising Committee

David Becker
Head of Legal, International Cricket Council

Philip Gibson
Director, Pico Sport

Hass Aminian
Director of Business Development, SPORTFIVE Asia

Shoto Zhu
Founder and President, OCEANS Marketing

Sundar Raman
Chief Operating Officer, Indian Premier League
Chief Executive Officer, Champions League T20

Ms Hyun-Jung Lee
Member, International Relations Committee, Olympic Council of Asia

Ms Susan Ho
Head Global Brand Development, Standard Chartered Bank

Rob Abernethy
Head of AFC Asian Cup 2015 Bid, Football Federation Australia

Niclas Ericson
Director, TV Division, FIFA

Wong Sai Fong
Managing Partner, Shearn Delamore & Co

Manu Sawhney

Managing Director, ESPN STAR Sports

Eric Lynge
Senior Director, TV & Commercial Affairs, The Asian Tour

David Gill
Partner, Rouse & Co. International

Diamil Faye

President & CEO, Jappo SA

Dato' Thomas Lee

Chairman, Executive Committee, Asia Pacific Golf Federation

Kenny Hau
Regional Business Director
GroupM ESP

Tom Houseman

Chief Executive Officer, Wharf House


Highlights of ASIA SPORTS 2009 will include:

Governments & Sports Bodies – Creating More Effective Partnerships.
How do governments and sports bodies generate better returns on their investments and their partnerships?

Intellectual Property – The Bedrock of the Sports Business
What are the most effective IP rights strategies?

What Sponsors Really Want – Balancing Sponsor and Rights-Holder Objectives in the Downturn.
A detailed examination of the post-recession future for Asian sports sponsorship.

The Lahore Legacy – The New Security Dilemma.
Creating tailored security and risk management solutions that meet complex sporting and security objectives.

Event Bidding & Hosting – The Lasting Impact of Bid Strategies.
Crucial tips for successful event bidding: federation and bidder perspectives.

A Rights-Holder Healthcheck
Insights into the future role of sports marketing agencies in the Asian sports marketplace, and a practical guide to maximising agency value while maintaining control.

The Importance of the Brand – A Practical Guide.
Case studies from some of the world’s leading sports and consumer brands.

Creating & Delivering Compelling Sports Content in the Digital Age.
A comparison of the challenges facing global and Asian sports properties.

Each topic will be addressed by at least 2 speakers, each of whom will represent a different and thought-provoking perspective. Ample time has been allocated for delegate participation during the sessions and for additional networking opportunities throughout.

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